Marketing Fairy #15:You Don’t Need to be Perfect. It’s Good Enough to be Enough
More important than marketing - mastery of keeping yourself sane
Today, I don’t want to brag about marketing and content. I feel I need to write about something much more important - the art of letting go and mastery of keeping yourself sane.
There are some mornings when you don’t need an alarm clock. You get up, do your morning routine perfectly, and you’re ready to dive into your day. There are some days when you crush your tasks, one by one, eat that “biggest frog."
But, there are days when you doubt your capabilities when you feel like you need more sleep.
When you have to slow down, you feel guilty if you do it.
When you feel more like a shipwreck than a business owner, a writer, or a mum. Or even a person.
Pushed by the invisible forces, you keep going, keep trying until you can’t anymore. Until you burn out.
Let me tell you - that is a dangerous pathway.
Yet, we are constantly pushed to be faster, work more, strive in the endless circle of productivity, and, even worse, engage in our internal slavery (when we feel obligated to push ourselves harder than necessary).
Don't get me wrong — I love productivity, that’s one of my passion topics, and I am blessed to be able to improve myself in many fields, from my writing to my marketing career, to my daily routines. But pushing ourselves to the point where that becomes too much is — toxic.
For us, as well as for the people around us.
We’re not machines.
We’re not AI.
We’re human beings.
We are enthusiastic, determined, strong-willed, hardworking, and visionary. But we are also shy, tired, stressed, overwhelmed, and sometimes wholly broken.
And that’s fine.
That should be fine.
We’re not obligated to thrive in all our roles. We are not required to give our all to everything all the time. Nonetheless, we were pressed by our peers, bosses, the media, society, and, worst of all, by ourselves.
I don’t want to jump into the same rabbit hole. Again.
When I started writing again, my idea was to start writing slowly, build a community around my topics and services, and see where that could lead me.
I want to build my side business again, but this time, without the errors I experienced back in Serbia, when I was so stressed out, with a full-time job, a few marketing side gigs, and my own blogging projects. Plus, we had a young, growing family — husband and three small kids and everything that comes with it (school, sports, food, house chores, you name it).
I was a walking bomb, ready to explode, pushed by everyone’s expectations (mine were the toughest, I admit).
Then, I recently realised I don't write enough or frequently enough to see good results and get new clients. Suddenly, I started feeling that again. That destructive urge to increase my productivity and writing.
And do more.
And more.
NO!
I won’t repeat my mistakes from the past.
I have a life. I fought really hard for that good, balanced and fulfilled life.
It took me years to realize that I couldn't be the best at everything at once—best partner, mother, employee, friend, and cook…
We didn’t sign up to be perfect when we were born. We shouldn’t allow anyone to demand perfection from us.
I rather choose quality over quantity.
Instead, I choose to go slow and enjoy the process rather than rush and be stressed and overwhelmed.
I’ll stick to my pace.
I'll keep that smile on my face when I go for a happy walk in nature early in the morning, and then, while my kids are still sleeping, then make my favourite cup of coffee, write, and ENJOY.
I’ll share what I learn and help when I can. And results will come, I’m positive.
I know I’ll get there. Slowly, as the whole life deserves.
I promise there will be more good, quality content. But not today.
Or Twitter, where I mix my marketing passion topic to teach and learn more about marketing, and political topics about Serbia, to save my sanity.
Write to me if you need any help with marketing. Or staying sane.
Or we can discuss the topic of how to stay sane in a world that restlessly pushes us to
Let us discuss topics, not just endlessly scroll through our lives daily.
So, today, I want to poke you on the shoulder and say — you’re good!
You’re enough. Just keep doing it, and you’ll get there.
Don’t be harsh on yourself.
Let’s embrace our imperfections and prioritise our well-being over productivity. Remember, it’s good enough to be enough.”
Big hug,
Angelina